What’s in a Name?

Photo by Alexander Shatov on Unsplash

After Facebook whistleblower Frances Haugen exposed Facebook’s inaction towards the negative effects of social media use, rebranding will reframe the company in the eyes of users positively but decrease brand recognition.

Facebook is finally being separated from its Cain and Abel origins in which CEO Mark Zuckerberg booted his co-founder Eduardo Saverin…

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store